AI Insights · Timothy · June 2021
Top 5 Social Apps on Android in Russia: Q2 2021
Explore the performance of the top 5 social apps on Android in Russia during Q2 2021, based on downloads, revenue, and active users.
In the second quarter of 2021, the top social apps on the Android platform in Russia showcased interesting trends in downloads, revenue, and active users. Here’s a closer look at the performance of zenly - your world, TikTok, Instagram, VK: music, video, messenger, and Likee - Short Video Community.
zenly - your world saw a notable increase in weekly downloads, peaking at 288.9K in mid-June. Weekly active users also grew steadily, reaching approximately 1.7M by the end of June.
TikTok maintained strong weekly revenue, peaking at around $37.7K in the final week of June. Downloads fluctuated throughout the quarter, with a notable peak at 241.5K in the week of June 21. Active users remained consistent, hovering around 25.9M.
Instagram showed moderate weekly revenue, peaking at $39 in the last week of June. Downloads varied, reaching a high of 152.3K in the week of June 21. Active users remained stable, averaging around 26.7M.
VK: music, video, messenger exhibited strong weekly revenue, peaking at approximately $70.2K in the final week of June. Downloads were steady, with minor fluctuations, peaking at 128.9K in mid-June. Weekly active users saw a decline, from 69.6M at the start of the quarter to 67.9M by the end.
Likee - Short Video Community experienced a decline in weekly revenue, dropping to around $2.6K by the end of June. Downloads varied, with a peak of 136.9K in early May. Active users decreased from 4.3M to 3.2M over the quarter.
For more detailed insights and data, visit Sensor Tower.
